Google Ad Grants offers eligible nonprofits up to $10,000 per month in free Google Search advertising to promote their missions and initiatives.
Eligibility Criteria:
- Nonprofit Status: Must hold valid charity status in your country (e.g., 501(c)(3) in the U.S.).
- Organization Type: Not a governmental entity, hospital, healthcare organization, school, academic institution, or university.
- Website Requirements: Must have a functional website that reflects your organization’s mission and complies with Ad Grants website policies. Google
Application Process:
- Enroll in Google for Nonprofits:
- Visit the Google for Nonprofits website and sign in with your organization’s account.
- Provide necessary information to verify your nonprofit status.
- Activate Google Ad Grants:
- Once verified, navigate to the Google for Nonprofits dashboard.
- Click on “Activate” under Google Ad Grants and follow the on-screen instructions.
- Ensure your website meets all program policies before submitting your activation request. Google Support
Additional Resources:
- For detailed information on eligibility and policies, refer to the Ad Grants FAQ.
- For assistance during the application process, consult the Ad Grants Help Center.
By following these steps, your nonprofit can leverage Google’s advertising resources to increase visibility and further your mission.
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